Since the launch of its new brand in October 2018, Lakes has been busy rolling out its new look in the market and across the business. Among more recent developments has been Lakes’ new updated livery, with a number of ‘standout’ vans now on the road.
Sales & Marketing Director Mike Tattam, comments: “Since our rebranding, we’ve been busy getting our new look out into the market and now onto the roads! The new livery looks fantastic and prominent, reflecting Lakes’ new focus and journey.
“Last year we updated our showroom at our HQ in Tewkesbury and completed a new suite of merchant POS and signage, available free of charge across our customer base. With so many parts of the business to update, it was important to plan and phase the rebranding over a period of time, and I think we’re now almost there!”
Lakes new focus and direction goes beyond the new look. In 2019 it also launched innovative products with the Bay Series and Lakes Stone to add emphasis on the whole showering space. Mike adds: “Helping our customers create outstanding displays and make the most of their showrooms is an important part of our work and one we will continue to push strongly this year.”
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