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Showroom success for Lakes with Jewson

Company News, Why Lakes?, Sales Support | 13/01/2020

National builders’ merchant Jewson has recently updated its showroom in Flitwick to include Lakes’ new Bay Series and premium stone resin trays, Lakes Stone. The branch has five Lakes’ displays, which now include the Bay Slider and Lakes Stone in Cotswold Grey.

Lakes is a preferred supplier for showering spaces to Jewson. Its Flitwick branch in Bedfordshire has been supplying Lakes’ products for approximately six years and displaying its Island, Coastline and Classic Collections since the branch revamped its showroom three years ago.

Showroom Manager Paul Roccotiello comments: “Lakes stands out from their competitors as they offer a high-end product at a good price. They also have great selling features such as PureVue^HD low iron glass, range of glass thickness, and good roller mechanisms. The products arrive undamaged and with no missing parts and the service is excellent. Our ASM Simon always responds quickly if we have any queries.

“The Lakes Stone shower tray is brilliant too,” adds Paul. “It’s solid and the colour is on-trend. It doesn’t flex and can be built into the ground so it’s ideal for wet rooms. It’s early days but feedback so far has been positive so we are confident it will sell well.”

Bay Series and Lakes Stone were introduced last summer to help merchants and stockists stand out and sell more. Bay, part of Lakes’ Coastline Collection, balances best-in-class functionality and great looks. The distinguished features of this series include softly closing doors, refined hardware, unique interlocking cover caps, concealed covers and a sleek aluminium finish.

The contemporary stone resin trays are available in a choice of three stylish colours and four sizes, designed to suit rectangular showering spaces across all of Lakes’ Collections. The 30mm low profile trays are also anti-slip and anti-bacterial.

Lakes Sales & Marketing Director Mike Tattam says: “Building strong partnerships with our customers, like we have with Jewson, is very important to us. Showrooms are integral to the showering space market so our focus is on product developments that help our customers create stunning displays and achieve the utmost impact.

“It’s easy to focus on just one or two elements of a showering space,” continues Mike, “but the ultimate showering experience comes from a combination of glass, hardware, frame and the floor. So our priority is on delivering high-quality solutions in all these areas so our customers can maximise their sales opportunities.”

For more information on Jewson visit www.jewson.co.uk.

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